{"id":178,"date":"2021-07-18T23:49:09","date_gmt":"2021-07-19T02:49:09","guid":{"rendered":"https:\/\/vista.art.br\/lab\/?p=178"},"modified":"2021-07-18T23:51:34","modified_gmt":"2021-07-19T02:51:34","slug":"matriz-skate-pro-on","status":"publish","type":"post","link":"https:\/\/vista.art.br\/lab\/matriz-skate-pro-on\/","title":{"rendered":"Matriz Skate Pro ON"},"content":{"rendered":"\n<p>Um dos nossos maiores desafios de 2021 foi transformar o campeonato de skate Matriz Skate Pro, da Matriz Skateshop, que \u00e9 t\u00e3o ic\u00f4nico para a cultura do skate de rua, em uma vers\u00e3o online e digital. Com a pandemia do COVID-19, era impens\u00e1vel fazer algo presencial.&nbsp;<\/p>\n\n\n\n<p>Com a ajuda da Vans Brasil para dar o start no projeto, a parceria com a Matriz neste ano nos trouxe o Matriz Skate Pro ON, a vers\u00e3o online do grande campeonato da Matriz que, al\u00e9m dos skatistas, tamb\u00e9m valorizou os registros em foto e v\u00eddeo.&nbsp;<\/p>\n\n\n\n<p>O resultado foi um campeonato de forma digital e online, com mais de 100 participantes inscritos entre homens e mulheres em 2 modalidades, 5 categorias e 37 mil reais de premia\u00e7\u00e3o. As inscri\u00e7\u00f5es do campeonato eram revertidas em ajuda para duas ONGs: Alvo Cultural e Social Skate.&nbsp;<\/p>\n\n\n\n<p>A VISTA foi respons\u00e1vel pela cria\u00e7\u00e3o, produ\u00e7\u00e3o, execu\u00e7\u00e3o, comunica\u00e7\u00e3o, capta\u00e7\u00e3o de patroc\u00ednios e pelo contato direto com participantes do evento. Foi um Matriz Skate Pro diferente, por\u00e9m mais abrangente e ainda mais inclusivo.<\/p>\n\n\n\n<figure class=\"wp-block-gallery columns-3 is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\"><ul class=\"blocks-gallery-grid\"><li class=\"blocks-gallery-item\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/vista.art.br\/lab\/wp-content\/uploads\/tela10-Roge\u0301rioRocha-IgorSmith-1024x682.png\" alt=\"\" data-id=\"183\" data-full-url=\"https:\/\/vista.art.br\/lab\/wp-content\/uploads\/tela10-Roge\u0301rioRocha-IgorSmith.png\" data-link=\"https:\/\/vista.art.br\/lab\/matriz-skate-pro-on\/tela10-rogeriorocha-igorsmith\/\" class=\"wp-image-183\" srcset=\"https:\/\/vista.art.br\/lab\/wp-content\/uploads\/tela10-Roge\u0301rioRocha-IgorSmith-1024x682.png 1024w, https:\/\/vista.art.br\/lab\/wp-content\/uploads\/tela10-Roge\u0301rioRocha-IgorSmith-300x200.png 300w, https:\/\/vista.art.br\/lab\/wp-content\/uploads\/tela10-Roge\u0301rioRocha-IgorSmith-768x511.png 768w, https:\/\/vista.art.br\/lab\/wp-content\/uploads\/tela10-Roge\u0301rioRocha-IgorSmith-1536x1022.png 1536w, https:\/\/vista.art.br\/lab\/wp-content\/uploads\/tela10-Roge\u0301rioRocha-IgorSmith-1568x1044.png 1568w, https:\/\/vista.art.br\/lab\/wp-content\/uploads\/tela10-Roge\u0301rioRocha-IgorSmith.png 1827w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/vista.art.br\/lab\/wp-content\/uploads\/tela06-JuniorPig-Rafael-Finha-1024x682.png\" alt=\"\" data-id=\"184\" data-full-url=\"https:\/\/vista.art.br\/lab\/wp-content\/uploads\/tela06-JuniorPig-Rafael-Finha.png\" data-link=\"https:\/\/vista.art.br\/lab\/matriz-skate-pro-on\/tela06-juniorpig-rafael-finha\/\" class=\"wp-image-184\" srcset=\"https:\/\/vista.art.br\/lab\/wp-content\/uploads\/tela06-JuniorPig-Rafael-Finha-1024x682.png 1024w, https:\/\/vista.art.br\/lab\/wp-content\/uploads\/tela06-JuniorPig-Rafael-Finha-300x200.png 300w, https:\/\/vista.art.br\/lab\/wp-content\/uploads\/tela06-JuniorPig-Rafael-Finha-768x511.png 768w, https:\/\/vista.art.br\/lab\/wp-content\/uploads\/tela06-JuniorPig-Rafael-Finha-1536x1022.png 1536w, https:\/\/vista.art.br\/lab\/wp-content\/uploads\/tela06-JuniorPig-Rafael-Finha-1568x1044.png 1568w, https:\/\/vista.art.br\/lab\/wp-content\/uploads\/tela06-JuniorPig-Rafael-Finha.png 1827w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/vista.art.br\/lab\/wp-content\/uploads\/05-Luddy-Lorenc\u0327o-1024x682.png\" alt=\"\" data-id=\"185\" data-full-url=\"https:\/\/vista.art.br\/lab\/wp-content\/uploads\/05-Luddy-Lorenc\u0327o.png\" data-link=\"https:\/\/vista.art.br\/lab\/matriz-skate-pro-on\/05-luddy-lorenc%cc%a7o\/\" class=\"wp-image-185\" srcset=\"https:\/\/vista.art.br\/lab\/wp-content\/uploads\/05-Luddy-Lorenc\u0327o-1024x682.png 1024w, https:\/\/vista.art.br\/lab\/wp-content\/uploads\/05-Luddy-Lorenc\u0327o-300x200.png 300w, https:\/\/vista.art.br\/lab\/wp-content\/uploads\/05-Luddy-Lorenc\u0327o-768x511.png 768w, https:\/\/vista.art.br\/lab\/wp-content\/uploads\/05-Luddy-Lorenc\u0327o-1536x1022.png 1536w, https:\/\/vista.art.br\/lab\/wp-content\/uploads\/05-Luddy-Lorenc\u0327o-1568x1044.png 1568w, https:\/\/vista.art.br\/lab\/wp-content\/uploads\/05-Luddy-Lorenc\u0327o.png 1827w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/vista.art.br\/lab\/wp-content\/uploads\/01-Daniel-Garcia-1024x682.png\" alt=\"\" data-id=\"188\" data-full-url=\"https:\/\/vista.art.br\/lab\/wp-content\/uploads\/01-Daniel-Garcia.png\" data-link=\"https:\/\/vista.art.br\/lab\/matriz-skate-pro-on\/01-daniel-garcia\/\" class=\"wp-image-188\" srcset=\"https:\/\/vista.art.br\/lab\/wp-content\/uploads\/01-Daniel-Garcia-1024x682.png 1024w, https:\/\/vista.art.br\/lab\/wp-content\/uploads\/01-Daniel-Garcia-300x200.png 300w, https:\/\/vista.art.br\/lab\/wp-content\/uploads\/01-Daniel-Garcia-768x511.png 768w, https:\/\/vista.art.br\/lab\/wp-content\/uploads\/01-Daniel-Garcia-1536x1022.png 1536w, https:\/\/vista.art.br\/lab\/wp-content\/uploads\/01-Daniel-Garcia-1568x1044.png 1568w, https:\/\/vista.art.br\/lab\/wp-content\/uploads\/01-Daniel-Garcia.png 1827w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><\/ul><\/figure>\n\n\n\n<figure class=\"wp-block-gallery columns-2 is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\"><ul class=\"blocks-gallery-grid\"><li class=\"blocks-gallery-item\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"819\" height=\"1024\" src=\"https:\/\/vista.art.br\/lab\/wp-content\/uploads\/tela02-melhorfoto-foto01-819x1024.png\" alt=\"\" data-id=\"186\" data-full-url=\"https:\/\/vista.art.br\/lab\/wp-content\/uploads\/tela02-melhorfoto-foto01.png\" data-link=\"https:\/\/vista.art.br\/lab\/matriz-skate-pro-on\/tela02-melhorfoto-foto01\/\" class=\"wp-image-186\" srcset=\"https:\/\/vista.art.br\/lab\/wp-content\/uploads\/tela02-melhorfoto-foto01-819x1024.png 819w, https:\/\/vista.art.br\/lab\/wp-content\/uploads\/tela02-melhorfoto-foto01-240x300.png 240w, https:\/\/vista.art.br\/lab\/wp-content\/uploads\/tela02-melhorfoto-foto01-768x960.png 768w, https:\/\/vista.art.br\/lab\/wp-content\/uploads\/tela02-melhorfoto-foto01.png 1080w\" sizes=\"auto, (max-width: 819px) 100vw, 819px\" \/><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"819\" height=\"1024\" src=\"https:\/\/vista.art.br\/lab\/wp-content\/uploads\/tela08-melhorfoto-foto07-819x1024.png\" alt=\"\" data-id=\"187\" data-full-url=\"https:\/\/vista.art.br\/lab\/wp-content\/uploads\/tela08-melhorfoto-foto07.png\" data-link=\"https:\/\/vista.art.br\/lab\/matriz-skate-pro-on\/tela08-melhorfoto-foto07\/\" class=\"wp-image-187\" srcset=\"https:\/\/vista.art.br\/lab\/wp-content\/uploads\/tela08-melhorfoto-foto07-819x1024.png 819w, https:\/\/vista.art.br\/lab\/wp-content\/uploads\/tela08-melhorfoto-foto07-240x300.png 240w, https:\/\/vista.art.br\/lab\/wp-content\/uploads\/tela08-melhorfoto-foto07-768x960.png 768w, https:\/\/vista.art.br\/lab\/wp-content\/uploads\/tela08-melhorfoto-foto07.png 1080w\" sizes=\"auto, (max-width: 819px) 100vw, 819px\" \/><\/figure><\/li><\/ul><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Um dos nossos maiores desafios de 2021 foi transformar o campeonato de skate Matriz Skate Pro em uma vers\u00e3o online e digital.<\/p>\n","protected":false},"author":1,"featured_media":179,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[22,19,25,18,27,20,23,17,11,12,13,26],"tags":[],"class_list":["post-178","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-branding","category-comunicacao","category-concept","category-design","category-evento","category-live","category-midia","category-parcerias","category-planejamento","category-producao-de-conteudo","category-producao-executiva","category-redes-sociais","entry"],"_links":{"self":[{"href":"https:\/\/vista.art.br\/lab\/wp-json\/wp\/v2\/posts\/178","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vista.art.br\/lab\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vista.art.br\/lab\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vista.art.br\/lab\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/vista.art.br\/lab\/wp-json\/wp\/v2\/comments?post=178"}],"version-history":[{"count":3,"href":"https:\/\/vista.art.br\/lab\/wp-json\/wp\/v2\/posts\/178\/revisions"}],"predecessor-version":[{"id":189,"href":"https:\/\/vista.art.br\/lab\/wp-json\/wp\/v2\/posts\/178\/revisions\/189"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/vista.art.br\/lab\/wp-json\/wp\/v2\/media\/179"}],"wp:attachment":[{"href":"https:\/\/vista.art.br\/lab\/wp-json\/wp\/v2\/media?parent=178"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vista.art.br\/lab\/wp-json\/wp\/v2\/categories?post=178"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vista.art.br\/lab\/wp-json\/wp\/v2\/tags?post=178"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}